Arby’s RBs

On June 21st, 2021, the Supreme Court made a landmark decision that allowed college athletes to be financially compensated for the use of their name, image, or likeness. For the first time ever.

With these new NIL rules in effect, Arby’s set out to pay as many college football RBs as possible.

Why RBs? Because Arby’s RBs!
Duh.

THE RULES:

1) Be a Division 1 RB
2) Post a video on social media with you saying “Tonight, I’m going to Arby’s.”
3) Get paid.

We ended up sponsoring 61 RBs across every conference in the sport, from rookies at smaller schools to top NFL prospects.